The sale
WHO IS IT FOR?
- For those facing fierce competition in your market.
- Your contacts with buyers are ever more demanding, sometime even unsettling.
- You are aware that mastering of the sales process if an essential skill for successful development of existing and prospective customer.
GOALS
To develop your sales performance, organize your sales interviews with hyper-solicited customers and master the levers of persuasion to influence the decision.
THE TRAINING IN A FEW WORDS
Discover LEAD ®, one of the best methods in conducting sales interview. It is used by the biggest multinationals’ salespeople as part of their strategic accounts… We trained them!
THE ADVANTAGE OF TRAINING
Accelerate your sales experience curve, know the resources of the best in your field, identify buying motivations, sell your value, structure and prepare your sale, anchor the proper behaviors to master sales interviews.
UNDERSTANDING AND PREPARING FOR THE DETERMINING SALE
MAKE THEM WANT TO WORK WITH YOU
- Make your positioning stand out from the competitor
- “Condition” yourself to establish a “peer to peer” relationship
- Develop your own pitch to quickly demonstrate your professionalism.
- Answer the questions that your clients never dare to ask
TREAT OBJECTION WITH EASE
- Listing of objections encountered daily by participants
- Presentation of an effective method to respond without arrogance or weakness
DEMONSTRATE EXPERTISE THROUGH THE QUALITY OF YOUR DIAGNOSIS
- Building maintenance strategy and exploring avenues for cooperation
- Decipher the responses to identify objective and subjective needs
- The contribution of metaprograms applied to commercial situations
- Develop a questioning strategy to use during your next important interview
ADRESS THE QUESTION OF PRICE PEACEFULLY
- Mitigate risk during negotiation by presenting uninhibited prices and conditions
- Prepare the price presentation throughout the sales cycle
- Techniques to strengthen the legitimacy of pricing policy
- Deal with specific objections to price and conditions
INFLUENCE THE DECISION THROUGH THE IMPACT OF YOUR SPEECH
- Understand the main levers of influence and the paths leading to decision making
- The most powerful oratory techniques to convince the most “jaded” customers
- The advantages of paradoxical approaches and the virtue of simplicity
CONCLUDE YOUR SALES INTERVIEW
- A method to move from the consulting phase to the conclusion of the sale
- A few ” boosters” to conclude the sale
- Dare to continue selling after a no
LEAD®, DEAL®, BOSS® and 5E5S® are trademarks of Halifax Consulting.
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